This book about all the cultural activities of BMW contains four hidden wheels, comes with a remote control and really does drive around the room. Culture moves. All 1500 printed books feature a different, individual cover design: When displayed together they form a giant white/blue graphic reminiscent of the famous BMW headquarters building in Munich.  

~ Can’t afford a Beemer? Drive the book instead!

This book about all the cultural activities of BMW contains four hidden wheels, comes with a remote control and really does drive around the room. Culture moves. All 1500 printed books feature a different, individual cover design: When displayed together they form a giant white/blue graphic reminiscent of the famous BMW headquarters building in Munich.

~ Can’t afford a Beemer? Drive the book instead!